NewFronts

Client

Snapchat

Agency

VML

Role

Associate Creative Director

Deliverables

Event
Experiential
Motion

During the IAB NewFronts 2023 event, a video spot was displayed on stage showcasing the unique vision of Snapchat's new business.

The video brings to life the fantastical world of Snapchat and is synchronized across three moving front screens and a large-scale back screen, serving as the event's opening.

Additionally, we were asked to establish a strong brand presence for Snapchat during IAB NewFronts ‘23 event. This was a large-scale project that involved motion graphic designers, augmented reality, and digital designers. 

Event Design

Promotional Videos